SBI Podcast

Welcome to the SBI Sales and Marketing podcast. Today, we're joined by Vincent Gatti to compare our perspectives on putting together a cohesive sales strategy.

During this interview, Vincent walks us through SBI’s 5 Step Sales Strategy Methodology, demonstrating for us how he has applied his version of this to his sales process to:

  • Collect the needs of the market, accounts, and buyers.
  • Connect the CEO’s corporate strategy to his sales strategy.
  • Work with the product team to understand which products should be sold to what customers at what price point.
  • Partner with the sales and marketing departments to cover leads into revenue.
  • Get the HR department to help him put a team of A players on the field to win the game.

If you are building your sales strategy for next year, listen to hear from one of your peers how to use the 5 Step Sales Strategy Methodology.

Of course, building a sales strategies is just one small part of hitting your number year after year. For more weekly sales and marketing insights like this, subscribe and leave us a review! Your feedback will help us improve our show and continue to bring you content that keeps you at the top of your game.

Direct download: SBI_AP1539-Vincent_Gatti.mp3
Category:Sales Strategy -- posted at: 12:47pm EST