SBI Podcast

On this episode of SBI TV, Matt and Marc Osofsky, CEO of Aberdeen, demonstrate the importance of Market Intelligence.

 Why is this important for your company?

 Many companies are flying blind, and this is especially true with B2B companies. Company leaders are forced to reactively respond, rather than proactively guiding their teams to a higher level of success.

Direct download: AP1809_Marc_Osofsky.mp3
Category:Marketing Strategy -- posted at: 10:01pm EST

The buyer is changing, and the sales channels we go to market with must do the same. Buyers are more comfortable than ever purchasing virtually. Inside Sales organizations are handling larger deals than ever before. Today Mike Huseman is here to share his experience leveraging Inside Sales to virtually drive profitable growth.

Direct download: AP1790_Husseman.mp3
Category:Sales Strategy -- posted at: 8:58am EST

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